Text type · One of two tasks
The article
Write for real readers
Word count
~250 or ~400 words
Register
Depends on the audience
Title
Required – catchy!
Structure
~5 paragraphs
Layout
Catchy title– rhetorical question, alliteration, bold statement
Introduction– ~50 words – grab the reader's attention immediately
Body paragraph 1– ~50–80 words – bullet point 1
Body paragraph 2– ~50–80 words – bullet point 2
Body paragraph 3– ~50–80 words – bullet point 3
Conclusion– ~50 words – leave the reader thinking
Do’s and don’ts
Do
- Know your audience (teenagers? general public? experts?)
- Use rhetorical questions to engage readers
- Address the reader directly ("you")
- Talk about personal experiences and emotions
- Use a topic sentence for each paragraph
- Write a conclusion that leaves something to think about
- Make the opening paragraph irresistible
- Use exclamation marks and direct speech if the register allows it
Don’t
- Don't be overly emotional or dramatic
- Don't forget who you're writing for
- Don't write a boring title
- Don't write like a formal report (no "It is believed that…")
- Don't ignore the publication context given in the task
Weaker
“In this article I am going to tell you about the advantages of doing sport.”
Stronger
“Ask anyone who has hit the wall at kilometre 30: running is at least half a mental game.”
Why it matters: An article has to pull the reader in. Announcing your plan reads flat, while a concrete hook makes someone want to read on. That is exactly what the task rewards.
Key tip · Key difference – report vs. article: a report only informs. An article makes the reader feel; it is personal, emotional and engaging. Always check WHERE the article will appear – a school magazine needs a different voice from a serious newspaper.
Download this guide (PDF) ↓A clean, printable PDF of this whole guide, ready to revise from on paper.
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